The Book by Chip Pugh

You were
made to
win.

Discover the champion's training plan for life.

Winning isn't about achievement, status, or outperforming everyone around you.

It's becoming who God made you to be and learning to live fully within His mission.

In Made to Win, Chip Pugh unpacks the practices of Jesus and shows you how to move from good intentions to a life trained with purpose.

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Made to Win book cover
The Problem

You want to win at life.
But no one ever trained you how.

You want to fulfill your potential.

But you don't have a clear plan for becoming who God made you to be.

You want your faith to shape your whole life.

But faith can easily become one part of life instead of the way you live all of it.

You want to live on mission.

But knowing what Jesus said and knowing how to live like Jesus are not the same thing.

Motivation isn't the problem. You need a way to train.

A Different Definition of Winning

Jesus showed us what
winning actually looks like.

The ultimate win isn't accumulating more, achieving more, or proving more.

Jesus lived with absolute clarity about who He was, what the Father had called Him to do, and how He would live every day.

Made to Win looks at the life of Jesus as the ultimate model for becoming who God created you to be and joining Him in His mission.

Winning is becoming who God made you to be and living fully within His mission.
Chip Pugh
Meet Your Coach

Chip Pugh

Chip has spent his life around competition, discipline, coaching and high-performance environments.

But the most powerful framework he found for winning at life did not come from a locker room. It came from studying the way Jesus lived.

As Director of Team Development for the Tennessee Titans and author of Made to Win, Chip brings decades of experience coaching athletes and leaders. But his greatest insight is this: Jesus is the ultimate model for training people to become who they're meant to be.

Experience
  • Director of Team Development, Tennessee Titans
  • Team Chaplain, Tennessee Titans
  • Co-founder of BE1MK1
  • Certified Strength & Conditioning Coach
  • 20+ years coaching athletes and leaders
  • Discipleship and leadership development
From Principle to Practice

A life you don't just believe in.
A life you train for.

Made to Win isn't simply about thinking differently. It's about learning how to practice a different way of life.

01
Become Aware

Become aware of who God made you to be.

02
Believe

Believe what He has called you to do.

03
Build

Build the winning life He made you to live.

The Practices

Train the way Jesus lived.

At the heart of Made to Win are six practices drawn from the life of Jesus—the same SKILLS that form the foundation of BE1MK1.

Speak Your
Purpose

Know who you are and why you're here.

Know the
Word

Learn to hear God's voice through Scripture.

Invest in
the One

Intentionally invest your life in another person.

Lift Your
Heart

Build a life of prayer, worship, and dependence on God.

Live in
Community

Follow Jesus alongside people who know you.

Share the
Message

Learn to naturally share the good news of Jesus.

What's Inside

This isn't just theory.
It's practice.

The Practices Jesus Modeled

See how the everyday practices of Jesus form a training plan for your own life.

A New Way to Think About Winning

Learn the foundational principles that redefine what a successful life actually looks like.

Practical Training Exercises

Move beyond reading and put what you're learning into action.

Questions for Reflection and Conversation

Process what you're learning personally or alongside others.

Scripture-Based Practices

Learn practical ways to hear God's voice in Scripture.

A Life on Mission

Learn how following Jesus naturally moves outward toward helping others follow Him.

The Transformation

From striving
to thriving.

Made to Win gives you a framework for moving from a life driven by effort and reaction toward one shaped by clarity, practice, purpose, and mission. This is the movement the book is designed to help you begin.

Before

  • Motivated but confused
  • Busy but directionless
  • Trying harder
  • Faith disconnected from everyday life
  • Unsure how to live on mission

After

  • Clear about who you are
  • Purposeful about where you're going
  • Practicing the way of Jesus
  • Faith integrated into everyday life
  • Living with intentionality and mission
What People Are Saying

From leaders and coaches who know.

"Chip has given us a framework that shows that winning looks like becoming who God made you to be. This is the message our culture needs."

Rich Froning
4x CrossFit Games Champion

"Made to Win takes the practices of Jesus and shows how they form the foundation for a life of real purpose and mission."

Bobby Harrington
Author & Church Planting Leader

"This isn't just another motivational book. Chip shows you exactly how to train for a life that actually matters."

Tre Lamb
College Pastor & Author
When You're Ready to Go Further

Read the framework.
Then decide what you want to train.

Made to Win gives you a framework for living with purpose and practicing the way of Jesus. For some people, the book is exactly the next step they need. When you're ready for live coaching, practice, feedback, and accountability, BE1MK1 has experiences designed to help you go deeper.

The SKILLS of Jesus

8 Weeks · Group Training

Train the six SKILLS through digital teaching, real-world practice, and eight live coaching sessions.

Explore Training

Made to Win Private Coaching

3 Months · 1-on-1

Take the Made to Win framework and apply it personally to your identity, vision, and daily practice with Chip Pugh.

Explore Coaching

Start with the book.
Train for a lifetime.

You were made for more than drifting through life. Discover a practical framework for becoming who God made you to be and living fully within His mission.

Follow His Lead. Practice His Ways.